From Wool to Website: Building Felted Woolly Delights One Step at a Time

When I first picked up a felting needle, I don’t think I imagined it would lead to all of this.

It began as another creative experiment — something new to try alongside my artwork. But in no time at all, I fell completely in love with it. I love how the wool brings a new life to my artwork, it's given my art soul. I actually get frustrated now if I don't find any time in the day to needle felt, it has very quickly become my go-to medium and so it only makes sense to see just where my new needle felting journey can take Me. 

Jagos Art has grown many branches since it began, but those branches now feel more like twigs by comparison. Felted Woolly Delights has been born, and I my gut feeling is telling Me that this may become the biggest branch of the Jagos Art tree by far!

Finding my way with wool

One of the things I love most about needle felting is that wool has a character of its own. It doesn’t behave in quite the same way as paint or pencil. You can blend it, build it up, pull it back and change direction as the picture develops — and no two pieces will ever turn out exactly the same.

My favourite pieces to make so far have been my two-dimensional felted pictures. I love creating little landscapes inspired by the countryside and coastline around me here in North Devon. There is something rather magical about taking loose, fluffy wool and gradually turning it into fields, skies, winding paths, flowers and distant seas.

I’m still learning with every piece I make, and I think that is part of the excitement. Each picture teaches me something new about colour, texture, perspective or simply when to stop fiddling with it!

From a new hobby to a growing business

The response to my felted pictures has honestly given me such a boost. Several have already found new homes through the shop in Appledore, which has made me realise that other people connect with these woolly little scenes too. That shop, by the way, is called Fifty Crates Of Craft and is well worth a visit. Everything within has been created by local artisans and is completely handmade so there are many unique and wonderful gifts just waiting to be discovered.

Such a good response encouraged me to start thinking about where Felted Woolly Delights could go next.

I’m gradually building a range that will include original needle-felted pictures in different sizes, sculptures, bookmarks and smaller handmade gifts. Further down the line, I would also love to create beginner-friendly kits for anyone who would like to have a go at needle felting for themselves.

There are far more ideas in my head than there are hours in the day — which is usually the way with me! — so I am trying to build it all one step at a time.

Bringing everything together online

Behind the scenes, I have also been working on my website so that Jagos Art can become home to both my artwork and Felted Woolly Delights.

This part of the journey may not involve quite as much wool, but it still takes plenty of creativity: choosing colours, taking product photographs, writing descriptions, planning new pieces and finding a way to make everything feel as though it belongs together.

For now, Jagos Art isn’t disappearing. It is simply growing a new branch — one that feels increasingly exciting and very much like the direction I want to follow.

Sharing the journey as it happens

I don’t want to share only the polished finished pieces. I’d like to show the real process too: the ideas that work, the ones that change halfway through, the learning curves and the quiet hours spent bringing each creation to life.

That is why I’m also sharing more of my needle-felting journey on YouTube. You can join me while I work on new pieces, see how they develop and hear the thoughts and ideas that pop into my head along the way.

There is still so much I want to create, learn and share, but Felted Woolly Delights is no longer just a little idea in the back of my mind. It is slowly becoming something real — one picture, one video and one handful of wool at a time.

Thank you for being here at the beginning of it.